diff --git a/src/modules/notification/e_mod_popup.c b/src/modules/notification/e_mod_popup.c
index 5a2f1815f..43537dce7 100644
--- a/src/modules/notification/e_mod_popup.c
+++ b/src/modules/notification/e_mod_popup.c
@@ -591,7 +591,7 @@ _notification_format_message(Popup_Data *popup)
          * newline kinds, and paragraph separator. ATM this will suffice. */
         Eina_Strbuf *buf = eina_strbuf_new();
         eina_strbuf_append(buf, b);
-        eina_strbuf_replace_all(buf, "\n", "<br>");
+        eina_strbuf_replace_all(buf, "\n", "<br/>");
         edje_object_part_text_set(o, "notification.textblock.message",
               eina_strbuf_string_get(buf));
         eina_strbuf_free(buf);