diff --git a/src/lib/evas/canvas/evas_object_textblock.c b/src/lib/evas/canvas/evas_object_textblock.c
index 11ff1fe157..158c84b80a 100644
--- a/src/lib/evas/canvas/evas_object_textblock.c
+++ b/src/lib/evas/canvas/evas_object_textblock.c
@@ -6853,6 +6853,7 @@ _evas_textblock_text_markup_set(Eo *eo_obj EINA_UNUSED, Evas_Textblock_Data *o,
         text = eina_stringshare_add(text);
         if (text == o->markup_text)
           {
+             eina_stringshare_del(text);
              /* Text is the same, do nothing. */
              return;
           }